Toyota Gets Illuminated at Wrigley Field

Just a day after the Chicago City Council approved a controversial Toyota sign for historic Wrigley Field, no time was wasted in installing it.

The large and illuminated Toyota sign is located behind the left-fielder bleachers at Wrigley Field. Its 360-square-foot dimensions caused quite a stir among the stadium’s nearby residents, but ultimately it’s only natural that with the economy thawing, more sporting venues are looking for big name advertisers like Toyota.

Customers shopping at Toyota of Woburn in Boston, a city where residents are not strangers to iconic baseball stadiums, don’t see the sign as being a detriment to the stadium or the local area, but do believe that the sign is part of the automaker’s post-recall-a-thon branding campaign.

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Honda CR-Z Debuts For Gamers

This month, the E3 conference will commence in Los Angeles. As the conference centered on technology, especially gaming, it makes sense that Honda chose the event to show off its latest creation.

The Honda CR-Z is part fuel-sipping hybrid and part sports car. As a perfect balance of fun and frugality, the CR-Z should continue the brand’s reputation for providing cheap speed. Even now, without a bona fide sports car in the lineup, Fredericksburg used Honda Accord dealerships see customers that are eager to transform their Hondas with the help of tuners. But with the CR-Z, enthusiasts can have it all.

Catch the CR-Z’s debut at the E3 expo, which runs from June 15 to June 17. Or, Catch the latest Honda debuts right here on this blog.

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